CTEK is a global market leader in vehicle charging solutions.

Established in Dalarna Sweden, CTEK is the leading global brand in battery charging solutions, most specifically vehicle charging. CTEK offers products ranging from 12V & 24V battery chargers to charging solutions for electrical vehicles. Products are sold via a carefully selected network of global distributors and retailers, as original equipment, supplied to more than 50 of the world’s leading vehicle manufacturers and through charge point operators, property owners as well as other organizations and individuals providing EV charging infrastructure. CTEK takes pride in its unique culture based on a passion for innovation and a deep commitment to supporting the transition to a greener mobility, by adhering to industry leading ESG standards.

We are now hiring a Area Sales manager joining our Low Voltage Consumer team. We are looking for candidates based in or around Jönköping, Borås, or Gothenburg.

As Area Sales Manager you will take ownership to develop and manage sales of CTEK products within your assigned area. You will be responsible for driving new business growth, strengthening existing customer relationships, and identifying new opportunities in the aftermarket sector. This is a hands-on, customer-facing role that requires regular travel to visit customers and prospects. You will be a part of a Nordic Sales team.

What You Do

• Execute sales strategies to achieve agreed sales budgets and targets.

• Identify, prospect, and develop new business opportunities.

• Manage and grow existing customer accounts.

• Prepare and present business cases, negotiate terms, and close deals.

• Support marketing activities, including trade shows, conferences, and training sessions.

• Conduct technical presentations and product education sessions.

• Participating / Conducting meetings in English

Who You Are

You are a proactive and self-driven sales professional with a passion for automotive or related industries. You enjoy building relationships, understanding customer needs, and translating technical products into clear business value. You are goal-oriented, comfortable with responsibility, and thrive in a dynamic, growth-focused environment.

You bring a problem-solving mindset, excellent negotiation skills, and a genuine interest in technology and innovation. You are equally comfortable in the workshop and the boardroom, combining technical understanding with strong commercial acumen.

Your Skills

• Minimum 5-10 years in a similar sales role (B2B/B2C).

• Proven experience in business development and territory management.

• Strong negotiation and relationship management skills.

• Sound technical understanding of automotive systems.

• Solid experience with CRM tools.

• Background in automotive or related technical industries preferred.

• Proficient in English, both in writing and speaking.

Apply now and no later than November 30th. Applications are reviewed on a rolling basis, and the position may be filled before the application deadline.